Value Proposition Design
How to Create Products and Services Customers Want
(Author) Alexander Osterwalder
Format:
Paperback
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Information
Publisher:
John Wiley & Sons Inc
Format:
Paperback
Number of pages:
None
Language:
en
ISBN:
9781118968055
Publish year:
2014
Publish date:
Oct. 30, 2014
Alexander Osterwalder
Alexander Osterwalder is a Swiss entrepreneur, author, and business theorist best known for his work on business model innovation. His book "Business Model Generation" co-authored with Yves Pigneur, revolutionized how businesses approach strategy and has become a seminal work in the field of entrepreneurship and innovation.