Obviously Awesome
How to Nail Product Positioning so Customers Get It, Buy It, Love It
(Author) April Dunford
Format:
Paperback
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You know your product is awesome-but does anybody else? Successfully connecting your product with consumers isn't a matter of following trends, comparing yourself to the competition or trying to attract the widest customer base. So what is it? April Dunford, positioning guru and tech exec, is here to enlighten you.
Information
Publisher:
Ambient Press
Format:
Paperback
Number of pages:
None
Language:
en
ISBN:
9781999023003
Publish year:
2019
Publish date:
May 14, 2019
April Dunford
April Dunford is a renowned author and marketing consultant known for her book "Obviously Awesome: How to Nail Product Positioning so Customers Get It, Buy It, Love It." Her straightforward and practical writing style has helped countless businesses effectively position their products in the market. She is a leading voice in the field of product positioning and marketing strategy.
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