The World as Design

(Author) Otl Aicher
Format: Paperback
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Otl Aicher's writings are explorations of the world, a substantive part of his work. In moving through the history of thought and design, building and construction, he assures us of the possibilities of arranging existence in a humane fashion. As ever he is concerned with the question of the conditions needed to produce a civilised culture. These conditions have to be fought for against apparent factual or material constraints and spiritual and intellectual substitutes on offer. Otl Aicher likes a dispute. For this reason, the volume contains polemical statements on cultural and political subjects as well as practical reports and historical exposition. He fights with productive obstinacy, above all for the renewal of Modernism, which he claims has largely exhausted itself in aesthetic visions; he insists the ordinary working day is still more important than the "cultural Sunday". Wolfgang Jean Stock

Information
Publisher:
Wiley-VCH Verlag GmbH
Format:
Paperback
Language:
en
ISBN:
9783433031179
Publish year:
2015
Publish date:
March 11, 2015

Otl Aicher

Otl Aicher was a German graphic designer best known for his iconic identity design for the 1972 Munich Olympics. His style was characterized by bold colors, simple shapes, and clean lines. Aicher's contributions to literature include designing book covers and promotional materials that have become classics in the design world.

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