In 1995, the D&AD published a book on the intricate art of writing for advertising. Now, D&AD and TASCHEN join forces to bring you this updated and redesigned edition with essays by 53 leading professionals from across the world. This book isn't just indispensable for marketing writers, but for anyone who needs to win people over online, on...
Information
Publisher:
Taschen GmbH
Format:
Book
Number of pages:
544
Language:
en
ISBN:
9783836568524
Publish year:
2018
Publish date:
March 16, 2018
D&AD
D&AD is a global creative organization known for its prestigious annual awards celebrating excellence in design and advertising. Their most famous work includes the D&AD Pencil, a symbol of creative achievement. Their innovative approach and commitment to pushing boundaries have greatly influenced the world of literature and design.
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