The Challenger Sale : How To Take Control of the Customer Conversation

Name: The Challenger Sale : How To Take Control of the Customer Conversation
Price: 16,99 GBP
Availability: InStock
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ISBN: 9780670922857

(Autor) Matthew Dixon

Formato: Paperback

16,99 Precio: £14,99 (12% off)

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Shares the secret to sales success: don't just build relationships with customers. This title argues that classic relationship-building is the wrong approach.

Information

Editorial:

Penguin UK

Formato:

Paperback

Número de páginas:

263

ISBN:

9780670922857

Año de publicación:

2013

Fecha publicación:

7 de Febrero de 2013

Matthew Dixon

Matthew Dixon is an award-winning author known for his bestselling book "The Challenger Sale." His writing style is straightforward and practical, offering valuable insights into sales strategies. Dixon's contributions to literature include revolutionizing the way sales professionals approach and engage with customers, making him a thought leader in the field.