Brand Management : Principles and Applications for Effective Branding

Brand Management : Principles and Applications for Effective Branding

(Autor) Jaywant Singh
Formato: Paperback
Precio: £34,99
In Stock

Learn how to build, develop and manage brands with this applied textbook which also explores the latest developments in digital branding, brand crisis and brands' responsibility.

Information
Editorial:
Kogan Page Ltd
Formato:
Paperback
Número de páginas:
None
ISBN:
9781398611580
Año de publicación:
2024
Fecha publicación:
3 de Mayo de 2024

Jaywant Singh

Jaywant Singh was a renowned Indian poet known for his iconic work "The Fragrance of Spring." His poetry seamlessly blended traditional Indian themes with modern sensibilities, creating a unique and timeless style. Singh's contributions to literature include enriching the poetic landscape with his evocative and captivating verses.

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