Magic Words

(Autor) Jonah Berger
Formato: HardCover
£25,00 Precio: £23,75 (5% off)
Generally dispatched in 1 to 2 days

"A book about how to use words in a way that is most persuasive"--

Information
Editorial:
HarperCollins Publishers Inc
Formato:
HardCover
Idioma:
en
ISBN:
9780063204935
Año de publicación:
2023
Fecha publicación:
13 de Abril de 2023

Jonah Berger

Jonah Berger is a renowned author and marketing professor, best known for his book "Contagious: How Things Catch On." His writing style is engaging and accessible, blending research with real-world examples. Berger's key contribution to literature lies in his exploration of the science behind viral ideas and products.

Reviews

Leave a review

Please login to leave a review.

Be the first to review this product

Other related

Contagious

Contagious

How to Build Word of Mouth in the Digital Age

Jonah Berger
Paperback
Publicada: 2014
Never Settle

Never Settle

Persuasion & Negotiation Skills to Get What You Want

Attia Qureshi, John Richardson
HardCover
Publicada: 2026
Money

Money

The Inside Story : The Secret Life of the Money System

Rupal Patel
HardCover
Publicada: 2026
Why We Think What We Think

Why We Think What We Think

The Unexpected Origins of Our Deepest Beliefs

Turi Munthe
HardCover
Publicada: 2026
Food Fight

Food Fight

From Plunder and Profit to People and Planet

Stuart Gillespie
Paperback
Publicada: 2026
Chokepoints

Chokepoints

How Economic Warfare is Changing the World - FT BUSINESS BOOK OF THE YEAR SHORTLISTED

Edward Fishman
Paperback
Publicada: 2026
Cash Cow

Cash Cow

How the Maternal Body Became a Global Commodity – and the Hidden Costs for Women

Alev Scott
HardCover
Publicada: 2026