Perspectives in Marketing, Innovation and Strategy
(Autor) Philip Kotler
Formato:
Paperback
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Precio: £35,99
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Information
Editorial:
Taylor & Francis Ltd
Formato:
Paperback
Número de páginas:
None
Idioma:
en
ISBN:
9781032574868
Año de publicación:
2024
Fecha publicación:
18 de Diciembre de 2024
Philip Kotler
Philip Kotler is a renowned marketing expert and author, best known for his groundbreaking book "Marketing Management." His writing style is clear, concise, and academic, making complex marketing concepts accessible to all. Kotler's key contributions to literature include shaping modern marketing theory and practice worldwide.
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