Sales & marketing

Filter
Clear Filters
Information Assets

Information Assets

An Executive Guide to the Untapped Driver of Business Success

James QC Price
Paperback
Published: 2026
Default Cover

Digital Advertising and Consumer Behavior

Nirma Sadamali Jayawardena
HardCover
Published: 2026
AI Marketing Essentials

AI Marketing Essentials

Concepts and Practice for the Digital Age

Jagdish N. Sheth
HardCover
Published: 2026
The Power of Arts-Based Pedagogies

The Power of Arts-Based Pedagogies

Transforming Mindsets to Shape Our Future

Ekaterina Ivanova
Paperback
Published: 2026
The Commodification of Wellness

The Commodification of Wellness

Conscious Luxury, Western Yoga and Fashion

Juliana Luna Mora
HardCover
Published: 2026
Strategic Marketing Management in Asia

Strategic Marketing Management in Asia

Case Studies and Lessons across Industries

Syed Saad Andaleeb
HardCover
Published: 2026
Myths about Sustainable Consumption

Myths about Sustainable Consumption

Dispelled

Oksana Mont
Paperback
Published: 2026
Extended Reality and the Fashion Industry

Extended Reality and the Fashion Industry

Driving Engagement through Immersive Experience

Cherniece J. Plume
HardCover
Published: 2026
Marketing Intelligence, Part B

Marketing Intelligence, Part B

AI, Trust, and Innovation in the Modern Business Landscape

Mudita Sinha
HardCover
Published: 2025
Multivariate Analysis

Multivariate Analysis

An Application-Oriented Introduction

Klaus Backhaus
A Director's Method for Film and Television

A Director's Method for Film and Television

Ron Richards
Paperback
Published: 2025
Default Cover

Global Marketing, Global Edition

Warren J. Keegan
Paperback
Published: 2025